29
Oct
2013

Schlegel and Partners at Aachener Kolloquium in China: Electrified Two-Wheelers - from a lifestyle solution to a new mobility concept


Whether Pedelec, S-Pedelec, E-Bike, E-Scooter or E-Motorcycle, everyone talks about Electrified Two-Wheelers as new means of transportation these days.

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11
Sep
2013

Customer satisfaction in plant construction


Measurement of customer satisfaction, which reflects the unique features and business structures of a company, is a prerequisite for successful and goal-oriented customer retention. A number of special features of the B2B sector, and especially plant construction, make it necessary to consider interdependencies of contact points and business phases in such analyses.

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11
Sep
2013

Renewable energies in crisis?


Industrialization of emerging economies, continuing population growth and increasing environmental awareness are mega-trends that should sustainably increase the use of renewable energy sources in electricity generation. However, the growth of alternative technologies is stalling, and many companies are questioning whether it is still worth their while to maintain a focus on these markets.

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11
Sep
2013

The future of alternative fuels


Developers in the automotive industry are investing considerable effort in the reduction of fuel consumption and CO2 emissions. Additionally, many of them are also addressing the question of which fuels will be required in the future.

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11
Sep
2013

Rail – The new old growth market


There are few industries for which the term "old economy" is as fitting as it is for the rail and rail vehicle industry. But much as in Europe in the 19th century, the industry is playing a crucial role in the industrialization process in today's emerging markets.

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08
Sep
2013

Whatever happened to all the E-Mobility hype


The development of components for electrically driven or electrically assisted vehicles has become much more visible in recent years. Are we now caught up in the great leap forward which will culminate in annual production of one million electric vehicles in Germany by the year 2020?

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08
Sep
2013

The Crop Factor: Efficiency in Agriculture


The agricultural market is a growth market: Demand for agricultural machinery and agrochemicals is due to increase significantly within the next few years. Most important drivers are a growing world population and growth of income, which has an impact on nutritional habits. Yet agricultural production remains inefficient in many parts of the world.

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04
Aug
2013

The Social Media strategies of large B2B companies


Increasing user numbers are enhancing the role of Social Media not only for B2C but also for B2B companies when it comes to quickly reaching and addressing clients, employees, potential applicants, media representatives, and the general public. A few years ago it was still uncertain whether the hype about Facebook, YouTube, and other Social Media platforms would soon fade. However, now it is clear that surfing and communicating in Social Media is part of everyday life for millions of users.

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08
Apr
2013

Employer Branding: Successful implementation in B2B Firms


Employer branding is the new catchphrase in HR marketing. Given the current and the future situation on the labor market, this field of communication is worth every effort: Already today, the demographic development and the so-called “war of talents” lead to bottlenecks in the recruitment of qualified workforce. As a consequence it becomes increasingly important for companies to be perceived as a positive and attractive employer brand by current and potential employees.

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08
Apr
2013

New perspectives in Russia - Opportunities resulting from new WTO membership


Russia's accession to the World Trade Organization (WTO) will accelerate the modernization and differentiation of the country’s economy. German companies with insight into the Russian market could be major beneficiaries.

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14
Jan
2013

Schlegel und Partner in ChinaContact, das führende deutschsprachige Wirtschaftsmagazin über China


Der chinesische Dieselfahrzeugmarkt steht in den Startlöchern für Euro IV.

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22
Nov
2012

International market research for a development project in the area of elevator, conveyor, and storage technology


For successful clients and market-oriented development of new products or systems it makes sense to integrate market research already in the pre-development phase. Schlegel and Partners often plays an important role here, especially in international market research requiring prompt execution for technically demanding and complex products and systems, as the following case of one of our clients shows.

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22
Nov
2012

Africa on a continuous growth trajectory


Africa has become an increasingly attractive location for foreign investors not only from EU countries and the US, but also from BRIC countries like Brazil and China. Economic, social, and political stabilization provide improved opportunities to invest in Africa’s abundant natural resources and in land utilization and infrastructure projects. Schlegel and Partners can contribute to the success of going-to-market or investment decisions by gathering the required market information through desk research and qualitative interviews with experts and market participants.

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22
Nov
2012

Hot and highly pressurized – market research in the oil and gas industry


Although worldwide oil and gas production is still increasing, conventional oil production has already peaked, according to the International Energy Agency (IEA). Oil and gas production technologies are in a transition phase: fracking, oil-sand technologies, and deep-sea production are just a few buzzwords describing current paradigm shifts in fossil fuel recovery. However, technology challenges provide opportunities for oil production equipment manufacturers.

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22
Nov
2012

Truck technology is in transition


Many advances in heavy commercial vehicles may significantly improve fuel efficiency but require, on the one hand, some five to ten years before implementation. On the other hand, adaptation of road traffic regulations is required to get many of the new improvement technologies on the road.

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16
Jul
2012

From aftermarket to original equipment! – The OES market for C-parts


The aftermarket business has long been recognized by major vehicle manufacturers as offering important sales potential and in particular a source of earnings.

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16
Jul
2012

20 years of Schlegel and Partners


Schlegel and Partners was founded by four partners in 1992 as a management buyout of the central market re-search unit of Freudenberg. The founding idea of acting as a missing link between market research and consulting in the capacity of a global growth consultant still forms the basis of our strategic positioning today.

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10
Jul
2012

Drive your customers before they drive you crazy


How detailed knowledge about the value-creating properties of your business increases your margin.

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01
Jul
2012

Qualitative market research and the chemical industry – still an unsaturated compound


Hardly any other industry has changed our everyday lives as much as the chemical industry. One reason is that chemicals are used in almost every industry. Whether we talk about new raw materials or engineered solutions, chemicals play a vital role in improving the properties of consumer products and in modifying materials.

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30
Jun
2012

In-depth knowledge of the energy market can significantly boost suppliers’ sales


World population growth and increasing industrialization in emerging economies are driving the global demand for energy at an unprecedented rate. In the coming years, power generation growth rates will typically lie above the industry average. Many companies will thus be well advised to develop an appropriate strategy, even if they have not hitherto been active in the energy market.

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