Internationality is our Strength!
We have had an international approach from the beginning. Our clients, their markets and our employees can all be described as global. Our team consists of people from over 20 countries with knowledge of numerous languages and comprehensive understanding of the culture and behavior in our target countries. Thus, results are accurately contextualized and the gap for interpretation is narrowed.
Only 5% of our research and consultancy projects cover Germany or German speaking countries. 30% of our projects target larger Europe/MENA and 30% involve North and South America. The remaining 35% of our projects have a global reach.
Many years of experience in international market research has provided us with connections to experts from all over the world.